Eleanor Mayrhofer

I love demystifying the digital world and helping fellow small business owners get comfortable and confident being online. Most of the time, the only thing stopping people from getting started is themselves. Nothing is going to propel you faster and further than just doing the work. Writing the blog post, setting up the lead magnet, pitching the work before you’re ready and finally working with actual clients. I learn a little bit more with each project I take.

I believe nothing is wasted.

I was born and raised in Los Angeles, California. I studied design in San Francisco and became a web designer during the dot com boom of web 1.0.
I moved to Germany on my own in my late twenties with zero plan. I managed to get a job at a large global digital agency there and worked on big corporate design projects all over Europe.

After 10 years of this, I found myself burned out and needing a surprise heart surgery at 34 while on a business trip, I began planning my corporate escape.

I started an e-commerce printable side hustle. My designs landed in Martha Stewart, Goop and The New York Times. The business didn’t make it though - but WOW it taught me so much and set me up for success with my current business.

This journey lead me to think a lot about life and work. It became clear to me at a somewhat young age that I simply refused to spend the entirety of my life doing work that was meaningless to me, even if it came with a nice pay check.